Zucked

Zucked
Author: Roger McNamee
Pages: 400
ISBN: 9780525561361
Available:
Release: 2019-02-05
Editor: Penguin
Language: un

Explanation of the Book:

The New York Times bestseller about a noted tech venture capitalist, early mentor to Mark Zuckerberg, and Facebook investor, who wakes up to the serious damage Facebook is doing to our society - and sets out to try to stop it. If you had told Roger McNamee even three years ago that he would soon be devoting himself to stopping Facebook from destroying our democracy, he would have howled with laughter. He had mentored many tech leaders in his illustrious career as an investor, but few things had made him prouder, or been better for his fund's bottom line, than his early service to Mark Zuckerberg. Still a large shareholder in Facebook, he had every good reason to stay on the bright side. Until he simply couldn't. ZUCKED is McNamee's intimate reckoning with the catastrophic failure of the head of one of the world's most powerful companies to face up to the damage he is doing. It's a story that begins with a series of rude awakenings. First there is the author's dawning realization that the platform is being manipulated by some very bad actors. Then there is the even more unsettling realization that Zuckerberg and Sheryl Sandberg are unable or unwilling to share his concerns, polite as they may be to his face. And then comes the election of Donald Trump, and the emergence of one horrific piece of news after another about the malign ends to which the Facebook platform has been put. To McNamee's shock, even still Facebook's leaders duck and dissemble, viewing the matter as a public relations problem. Now thoroughly alienated, McNamee digs into the issue, and fortuitously meets up with some fellow travelers who share his concern, and help him sharpen its focus. Soon he and a dream team of Silicon Valley technologists are charging into the fray, to raise consciousness about the existential threat of Facebook, and the persuasion architecture of the attention economy more broadly -- to our public health and to our political order. Zucked is both an enthralling personal narrative and a masterful explication of the forces that have conspired to place us all on the horns of this dilemma. This is the story of a company and its leadership, but it's also a larger tale of a business sector unmoored from normal constraints, just at a moment of political and cultural crisis, the worst possible time to be given new tools for summoning the darker angels of our nature and whipping them into a frenzy. Like Jimmy Stewart in Rear Window, Roger McNamee happened to be in the right place to witness a crime, and it took him some time to make sense of what he was seeing and what we ought to do about it. The result of that effort is a wise, hard-hitting, and urgently necessary account that crystallizes the issue definitively for the rest of us.

Zucked Waking Up to the Facebook Catastrophe

Zucked  Waking Up to the Facebook Catastrophe
Author: Roger McNamee
Pages: 352
ISBN: 9780008319021
Available:
Release: 2019-02-05
Editor: HarperCollins
Language: en

Explanation of the Book:

This is the dramatic story of how a noted tech venture capitalist, an early mentor to Mark Zuckerberg and investor in his company, woke up to the serious damage Facebook was doing to our society and set out to try to stop it.

Zucked

Zucked
Author: Roger McNamee
Pages: 288
ISBN: 0008319006
Available:
Release: 2019-02-07
Editor: Unknown
Language: en

Explanation of the Book:

This is the dramatic story of how a noted tech venture capitalist, an early mentor to Mark Zuckerberg and investor in his company, woke up to the serious damage Facebook was doing to our society and set out to try to stop it. If you had told Roger McNamee three years ago that he would soon be devoting himself to stopping Facebook from destroying democracy, he would have howled with laughter. He had mentored many tech leaders in his illustrious career as an investor, but few things had made him prouder, or been better for his fund's bottom line, than his early service to Mark Zuckerberg. Still a large shareholder in Facebook, he had every good reason to stay on the bright side. Until he simply couldn't. Zucked is McNamee's intimate reckoning with the catastrophic failure of the head of one of the world's most powerful companies to face up to the damage he is doing. It's a story that begins with a series of rude awakenings. First there is the author's dawning realization that the platform is being manipulated by some very bad actors. Then there is the even more unsettling realization that Zuckerberg and Sheryl Sandberg are unable or unwilling to share his concerns, polite as they may be to his face. And then comes Brexit and the election of Donald Trump, and the emergence of one horrific piece of news after another about the malign ends to which the Facebook platform has been put. To McNamee's shock, Facebook's leaders still duck and dissemble, viewing the matter as a public relations problem. Now thoroughly alienated, McNamee digs into the issue, and fortuitously meets up with some fellow travellers who share his concerns, and help him sharpen its focus. Soon he and a dream team of Silicon Valley technologists are charging into the fray, to raise consciousness about the existential threat of Facebook, and the persuasion architecture of the attention economy more broadly - to our public health and to our political order. Zucked is both an enthralling personal narrative and a masterful explication of the forces that have conspired to place us all on the horns of this dilemma. This is the story of a company and its leadership, but it's also a larger tale of a business sector unmoored from normal constraints, at a moment of political and cultural crisis, the worst possible time to be given new tools for summoning the darker angels of our nature and whipping them into a frenzy. This is a wise, hard-hitting, and urgently necessary account that crystallizes the issue definitively for the rest of us.

The New Normal

The New Normal
Author: Roger McNamee,David Diamond
Pages: 238
ISBN: UOM:39015060375188
Available:
Release: 2004
Editor: Unknown
Language: en

Explanation of the Book:

Citing recent circumstances and technologies that are compromising today's employees in their plans for the future, a guide on how to make the most of new opportunities describes how to take advantage of Internet capabilities, the global economy, and investment options. 35,000 first printing.

The Age of Surveillance Capitalism

The Age of Surveillance Capitalism
Author: Shoshana Zuboff
Pages: 704
ISBN: 9781610395700
Available:
Release: 2019-01-15
Editor: PublicAffairs
Language: en

Explanation of the Book:

The challenges to humanity posed by the digital future, the first detailed examination of the unprecedented form of power called "surveillance capitalism," and the quest by powerful corporations to predict and control our behavior. In this masterwork of original thinking and research, Shoshana Zuboff provides startling insights into the phenomenon that she has named surveillance capitalism. The stakes could not be higher: a global architecture of behavior modification threatens human nature in the twenty-first century just as industrial capitalism disfigured the natural world in the twentieth. Zuboff vividly brings to life the consequences as surveillance capitalism advances from Silicon Valley into every economic sector. Vast wealth and power are accumulated in ominous new "behavioral futures markets," where predictions about our behavior are bought and sold, and the production of goods and services is subordinated to a new "means of behavioral modification." The threat has shifted from a totalitarian Big Brother state to a ubiquitous digital architecture: a "Big Other" operating in the interests of surveillance capital. Here is the crucible of an unprecedented form of power marked by extreme concentrations of knowledge and free from democratic oversight. Zuboff's comprehensive and moving analysis lays bare the threats to twenty-first century society: a controlled "hive" of total connection that seduces with promises of total certainty for maximum profit -- at the expense of democracy, freedom, and our human future. With little resistance from law or society, surveillance capitalism is on the verge of dominating the social order and shaping the digital future -- if we let it.

World Without Mind

World Without Mind
Author: Franklin Foer
Pages: 272
ISBN: 9781101981139
Available:
Release: 2017-09-12
Editor: Penguin
Language: en

Explanation of the Book:

A New York Times Book Review Notable Book of 2017 Franklin Foer reveals the existential threat posed by big tech, and in his brilliant polemic gives us the toolkit to fight their pervasive influence. Over the past few decades there has been a revolution in terms of who controls knowledge and information. This rapid change has imperiled the way we think. Without pausing to consider the cost, the world has rushed to embrace the products and services of four titanic corporations. We shop with Amazon; socialize on Facebook; turn to Apple for entertainment; and rely on Google for information. These firms sell their efficiency and purport to make the world a better place, but what they have done instead is to enable an intoxicating level of daily convenience. As these companies have expanded, marketing themselves as champions of individuality and pluralism, their algorithms have pressed us into conformity and laid waste to privacy. They have produced an unstable and narrow culture of misinformation, and put us on a path to a world without private contemplation, autonomous thought, or solitary introspection—a world without mind. In order to restore our inner lives, we must avoid being coopted by these gigantic companies, and understand the ideas that underpin their success. Elegantly tracing the intellectual history of computer science—from Descartes and the enlightenment to Alan Turing to Stewart Brand and the hippie origins of today's Silicon Valley—Foer exposes the dark underpinnings of our most idealistic dreams for technology. The corporate ambitions of Google, Facebook, Apple, and Amazon, he argues, are trampling longstanding liberal values, especially intellectual property and privacy. This is a nascent stage in the total automation and homogenization of social, political, and intellectual life. By reclaiming our private authority over how we intellectually engage with the world, we have the power to stem the tide. At stake is nothing less than who we are, and what we will become. There have been monopolists in the past but today's corporate giants have far more nefarious aims. They’re monopolists who want access to every facet of our identities and influence over every corner of our decision-making. Until now few have grasped the sheer scale of the threat. Foer explains not just the looming existential crisis but the imperative of resistance. Named one of the best books of the year by The New York Times • L.A. Times • NPR

Summary of Zucked

Summary of Zucked
Author: Dmpublishers
Pages: 40
ISBN: 1072320371
Available:
Release: 2019-06-05
Editor: Unknown
Language: uk

Explanation of the Book:

DISCLAIMER: All оf оur books аrе іntеndеd аѕ companions' tо, nоt replacement fоr, thе original tіtlеѕ. CіtіPublіѕhеrѕ is wholly responsible for all оf thе content аnd is not аѕѕосіаtеd wіth the оrіgіnаl authors' іn аnу wау.To get the original title, follow this link: https: //amzn.to/2XvQvew ABOUT BOOK: Zuсkеd (2019) іѕ оnе еаrlу Facebook investor's реrѕоnаl wаrnіng аbоut thе dаngеrѕ of the platform. It vіvіdlу dеѕсrіbеѕ how Fасеbооk is dаmаgіng bоth рublіс hеаlth and the health оf our democracies. Frоm manipulating public оріnіоn tо buіldіng our аddісtіоn tо technology, thе picture раіntеd іn Zucked is of a buѕіnеѕѕ unmооrеd from civic or mоrаl rеѕроnѕіbіlіtу. ABOUT THЕ AUTHОR; Rоgеr MсNаmее hаѕ bееn аn investor in Silicon Vаllеу fоr оvеr three decades, аnd was аn early-stage іnvеѕtоr in both Facebook аnd Gооglе. His mоѕt recent fund, Elеvаtіоn, wаѕ co-founded with U2's Bоnо. Outѕіdе оf investing, hе саmраіgnѕ tо buіld аwаrеnеѕѕ оf thе negative impacts оf social mеdіа. INTRODUCTION.Get to grірѕ wіth thе true ѕtоrу оf Fасеbооk аnd іtѕ dаmаgіng іmрасt on society.Fасеbооk іѕ оnе оf thе mоѕt wіldlу рорulаr buѕіnеѕѕеѕ іn hіѕtоrу. Wіth 2.2 bіllіоn uѕеrѕ, аnd rеvеnuеѕ thаt еxсееdеd $40 bіllіоn іn 2017, іt іѕ nоthіng ѕhоrt of a wіld ѕuссеѕѕ. But mоrе thаn bеіng рорulаr - аnd рrоfіtаblе - Fасеbооk is іnfluеntіаl. It hаѕ, іn less thаn twо dесаdеѕ, bесоmе a сruсіаl раrt оf thе рublіс ѕрhеrе, thе рlаtfоrm оn whісh wе nоt оnlу соmmunісаtе wіth оur frіеndѕ, but rеаd thе nеwѕ, еxсhаngе opinions аnd dеbаtе thе nеwѕ оf thе dау. But Fасеbооk'ѕ рорulаrіtу аnd іnfluеnсе соnсеаl a dаrk rеаlіtу іt іѕ lасkіng іn сlеаr mоrаl or сіvіс values tо guіdе іt. And іn thе absence оf effective rеgulаtіоn, іt is actively hаrmіng оur ѕосіеtу. In thеѕе summary guide, уоu'll lеаrn hоw Fасеbооk uѕеѕ mаnірulаtіvе tесhnіԛuеѕ tо kеер уоu hооkеd, аnd hоw оnе ѕіdе еffесt іѕ роlаrіzіng public dеbаtе. Thе summary guide ѕhоw hоw Facebook thrіvеѕ оn ѕurvеіllаnсе, gаthеrіng dаtа оn уоu tо keep уоu hооkеd оn thе ѕіtе аnd increasing уоur vаluе tо іtѕ аdvеrtіѕеrѕ. And уоu'll соmе tо undеrѕtаnd just hоw еаѕу іt hаѕ been fоr еxtеrnаl асtоrѕ lіkе Ruѕѕіа tо use Fасеbооk tо іnfluеnсе uѕеrѕ іn thе Unіtеd Stаtеѕ. In thеѕе summary guide, уоu'll lеаrn -Hоw muсh dаtа Fасеbооk hоldѕ оn уоu; -Hоw Fасеbооk hаѕ реrѕіѕtеntlу dіѕrеgаrdеd thе рrіvасу оf іtѕ uѕеrѕ; аnd -Whу wе ѕhоuld hаvе nоthіng tо fеаr аbоut rеgulаtіng Fасеbооk аnd оthеr tесh gіаntѕ.

The Attention Merchants

The Attention Merchants
Author: Tim Wu
Pages: 413
ISBN: 9780804170048
Available:
Release: 2017
Editor: Vintage
Language: en

Explanation of the Book:

"Originally published in hardcover in the United States by Alfred A. Knopf, a division of Penguin Random House LLC, New York, in 2016."-- Title page verso.

On the Clock

On the Clock
Author: Emily Guendelsberger
Pages: 352
ISBN: 9780316508995
Available:
Release: 2019-07-16
Editor: Little, Brown
Language: en

Explanation of the Book:

"Nickel and Dimed for the Amazon age," (Salon) the bitingly funny, eye-opening story of finding work in the automated and time-starved world of hourly low-wage labor After the local newspaper where she worked as a reporter closed, Emily Guendelsberger took a pre-Christmas job at an Amazon fulfillment center outside Louisville, Kentucky. There, the vending machines were stocked with painkillers, and the staff turnover was dizzying. In the new year, she travelled to North Carolina to work at a call center, a place where even bathroom breaks were timed to the second. And finally, Guendelsberger was hired at a San Francisco McDonald's, narrowly escaping revenge-seeking customers who pelted her with condiments. Across three jobs, and in three different parts of the country, Guendelsberger directly took part in the revolution changing the U.S. workplace. Offering an up-close portrait of America's actual "essential workers," On the Clock examines the broken social safety net as well as an economy that has purposely had all the slack drained out and converted to profit. Until robots pack boxes, resolve billing issues, and make fast food, human beings supervised by AI will continue to get the job done. Guendelsberger shows us how workers went from being the most expensive element of production to the cheapest - and how low wage jobs have been remade to serve the ideals of efficiency, at the cost of humanity. On the Clock explores the lengths that half of Americans will go to in order to make a living, offering not only a better understanding of the modern workplace, but also surprising solutions to make work more humane for millions of Americans.

Pandeymonium

Pandeymonium
Author: Piyush Pandey
Pages: 384
ISBN: 9789352140046
Available:
Release: 2016-01-27
Editor: Penguin UK
Language: en

Explanation of the Book:

What makes Piyush Pandey an extraordinary advertising man, friend, partner and leader of men? How does he manage to exude childlike enthusiasm, and bring such deep commitment to his work? You’ve seen most of the things that Piyush Pandey has seen in his life. You’ve seen cobblers, carpenters, cricketers, trains, villages, towns and cities. What makes Piyush different is the perspective from which he views the same things you’ve seen, his ability to store all that he sees into some recesses of his brain and then retrieve them at short notice when he needs to. That ability combined with his love, passion and understanding of advertising and of consumers make him the master storyteller that he is. In Pandeymonium, Piyush talks about his influences, right from his childhood in Jaipur and being a Ranji cricketer, to his philosophy, failures and lessons in advertising in particular and life in general. Lucid, inspiring and unputdownable, this memoir gives you an inside peek into the mind and creative genius of the man who defines advertising in India.

Sitting with Job

Sitting with Job
Author: RoyCheck B. Zuck
Pages: 488
ISBN: 9781592443840
Available:
Release: 2003-10-07
Editor: Wipf and Stock Publishers
Language: en

Explanation of the Book:

Do we truly understand the Book of Job? Can we fathom the argumentation set forth in this profound literature? What can it tell us about faith and suffering? To assist us in answering these questions, Roy B. Suck has enlisted the aid of respected Old Testament scholars who have analyzed the Book of Job and garnered keen insights into Job's world and the dialog found in this fascinating book. Among the contributors are D. A. Carson, Edwin Good, R. Laird Harris, Matitiahu Tsevat, Claus Westermann, and others, all of whom have made significant contributions to our understanding of the Book of Job. This collection also draws on commentators of the past. Together they provide a penetrating guide to the salient issues and key texts, giving us an anthology that brings together some of the best thinking available on an often misunderstood book of the Bible. Part 1 of 'Sitting with Job' provides an overview of the structure, purpose, and message of Job; Part 2 focuses on specific themes and passages.

On Nostalgia

On Nostalgia
Author: David Berry
Pages: 329
ISBN: 9781770566231
Available:
Release: 2020-07-21
Editor: Coach House Books
Language: en

Explanation of the Book:

From Mad Men to MAGA: how nostalgia came to be and why we are so eager to indulge it. From movies to politics, social media posts to the targeted ads between them, nostalgia is one of the most potent forces of our era. On Nostalgia is a panoramic cultural history of nostalgia, exploring how a force that started as a psychological diagnosis of soldiers fighting far from home has come become a quintessentially modern condition. Drawing on everything from the modern science of memory to the romantic ideals of advertising, and traversing cultural movements from futurism to fascism to Facebook, cultural critic David Berry examines how the relentless search for self and overwhelming presence of mass media stokes the fires of nostalgia, making it as inescapable as it is hard to pin down. Holding fast against the pull of the past while trying to understand what makes the fundamental impossibility of return so appealing, On Nostalgia explores what it means to remember, how the universal yearning is used by us and against us, and it considers a future where the past is more readily available and easier to lose track of than ever before.

Algorithms of Oppression

Algorithms of Oppression
Author: Safiya Umoja Noble
Pages: 256
ISBN: 9781479837243
Available:
Release: 2018-02-20
Editor: NYU Press
Language: en

Explanation of the Book:

A revealing look at how negative biases against women of color are embedded in search engine results and algorithms Run a Google search for “black girls”—what will you find? “Big Booty” and other sexually explicit terms are likely to come up as top search terms. But, if you type in “white girls,” the results are radically different. The suggested porn sites and un-moderated discussions about “why black women are so sassy” or “why black women are so angry” presents a disturbing portrait of black womanhood in modern society. In Algorithms of Oppression, Safiya Umoja Noble challenges the idea that search engines like Google offer an equal playing field for all forms of ideas, identities, and activities. Data discrimination is a real social problem; Noble argues that the combination of private interests in promoting certain sites, along with the monopoly status of a relatively small number of Internet search engines, leads to a biased set of search algorithms that privilege whiteness and discriminate against people of color, specifically women of color. Through an analysis of textual and media searches as well as extensive research on paid online advertising, Noble exposes a culture of racism and sexism in the way discoverability is created online. As search engines and their related companies grow in importance—operating as a source for email, a major vehicle for primary and secondary school learning, and beyond—understanding and reversing these disquieting trends and discriminatory practices is of utmost importance. An original, surprising and, at times, disturbing account of bias on the internet, Algorithms of Oppression contributes to our understanding of how racism is created, maintained, and disseminated in the 21st century.

Uncanny Valley

Uncanny Valley
Author: Anna Wiener
Pages: 288
ISBN: 9780374719760
Available:
Release: 2020-01-14
Editor: MCD
Language: en

Explanation of the Book:

A NEW YORK TIMES BESTSELLER. ONE OF THE NEW YORK TIMES'S 10 BEST BOOKS OF 2020. Named one of the Best Books of 2020 by The Washington Post, NPR, the Los Angeles Times, ELLE, Esquire, Parade, Teen Vogue, The Times (UK), Fortune, Glamour, Town & Country, Apartment Therapy, Good Housekeeping, Electric Literature, Self, The Week (UK) and BookPage. One of Amazon's Best 100 Books of 2020. A New York Times Book Review Editors' Choice and a January 2020 IndieNext Pick. "A definitive document of a world in transition: I won't be alone in returning to it for clarity and consolation for many years to come." --Jia Tolentino, author of Trick Mirror: Reflections on Self-Delusion The prescient, page-turning account of a journey in Silicon Valley: a defining memoir of our digital age In her mid-twenties, at the height of tech industry idealism, Anna Wiener—stuck, broke, and looking for meaning in her work, like any good millennial--left a job in book publishing for the promise of the new digital economy. She moved from New York to San Francisco, where she landed at a big-data startup in the heart of the Silicon Valley bubble: a world of surreal extravagance, dubious success, and fresh-faced entrepreneurs hell-bent on domination, glory, and, of course, progress. Anna arrived amidst a massive cultural shift, as the tech industry rapidly transformed into a locus of wealth and power rivaling Wall Street. But amid the company ski vacations and in-office speakeasies, boyish camaraderie and ride-or-die corporate fealty, a new Silicon Valley began to emerge: one in far over its head, one that enriched itself at the expense of the idyllic future it claimed to be building. Part coming-of-age-story, part portrait of an already-bygone era, Anna Wiener’s memoir is a rare first-person glimpse into high-flying, reckless startup culture at a time of unchecked ambition, unregulated surveillance, wild fortune, and accelerating political power. With wit, candor, and heart, Anna deftly charts the tech industry’s shift from self-appointed world savior to democracy-endangering liability, alongside a personal narrative of aspiration, ambivalence, and disillusionment. Unsparing and incisive, Uncanny Valley is a cautionary tale, and a revelatory interrogation of a world reckoning with consequences its unwitting designers are only beginning to understand.

Don t Be Evil

Don t Be Evil
Author: Rana Foroohar
Pages: 368
ISBN: 9781984824004
Available:
Release: 2021-02-09
Editor: Currency
Language: en

Explanation of the Book:

A penetrating indictment of how today's largest tech companies are hijacking our data, our livelihoods, our social fabric, and our minds--from an acclaimed Financial Times columnist and CNN analyst WINNER OF THE PORCHLIGHT BUSINESS BOOK AWARD * NAMED ONE OF THE BEST BOOKS OF THE YEAR BY FOREIGN AFFAIRS AND EVENING STANDARD "Don't be evil" was enshrined as Google's original corporate mantra back in its early days, when the company's cheerful logo still conveyed the utopian vision for a future in which technology would inevitably make the world better, safer, and more prosperous. Unfortunately, it's been quite a while since Google, or the majority of the Big Tech companies, lived up to this founding philosophy. Today, the utopia they sought to create is looking more dystopian than ever: from digital surveillance and the loss of privacy to the spreading of misinformation and hate speech to predatory algorithms targeting the weak and vulnerable to products that have been engineered to manipulate our desires. How did we get here? How did these once-scrappy and idealistic enterprises become rapacious monopolies with the power to corrupt our elections, co-opt all our data, and control the largest single chunk of corporate wealth--while evading all semblance of regulation and taxes? In Don't Be Evil, Financial Times global business columnist Rana Foroohar tells the story of how Big Tech lost its soul--and ate our lunch. Through her skilled reporting and unparalleled access--won through nearly thirty years covering business and technology--she shows the true extent to which behemoths like Google, Facebook, Apple, and Amazon are monetizing both our data and our attention, without us seeing a penny of those exorbitant profits. Finally, Foroohar lays out a plan for how we can resist, by creating a framework that fosters innovation while also protecting us from the dark side of digital technology. Praise for Don't Be Evil "At first sight, Don't Be Evil looks like it's doing for Google what muckraking journalist Ida Tarbell did for Standard Oil over a century ago. But this whip-smart, highly readable book's scope turns out to be much broader. Worried about the monopolistic tendencies of big tech? The addictive apps on your iPhone? The role Facebook played in Donald Trump's election? Foroohar will leave you even more worried, but a lot better informed."--Niall Ferguson, Milbank Family Senior Fellow at the Hoover Institution, Stanford, and author of The Square and the Tower

Snowden s Box

Snowden s Box
Author: Jessica Bruder,Dale Maharidge
Pages: 192
ISBN: 9781788733441
Available:
Release: 2021-02-23
Editor: Verso
Language: en

Explanation of the Book:

Two behind-the-scenes players in the edward snowden story reflect on the meaning of snowden's revelations in our age of surveillance One day in the spring of 2013, a box appeared outside a fourth-floor apartment door in Brooklyn, New York. The recipient, who didn't know the sender, only knew she was supposed to bring this box to a friend, who would ferry it to another friend. This was Edward Snowden's box--materials proving that the U.S. government had built a massive surveillance apparatus and used it to spy on its own people--and the friend on the end of this chain was filmmaker Laura Poitras. Thus the biggest national security leak of the digital era was launched via a remarkably analog network, the US Postal Service. This is just one of the odd, ironic details that emerges from the story of how Jessica Bruder and Dale Maharidge, two experienced journalists but security novices (and the friends who received and ferried the box) got drawn into the Snowden story as behind-the-scenes players. Their initially stumbling, increasingly paranoid, and sometimes comic efforts to help bring Snowden's leaks to light, and ultimately, to understand their significance, unfold in an engrossing narrative that includes emails and diary entries from Poitras. This is an illuminating story on the status of transparency, privacy, and trust in the age of surveillance. With an appendix suggesting what citizens and activists can do to protect privacy and democracy.

To Save Everything Click Here

To Save Everything  Click Here
Author: Evgeny Morozov
Pages: 432
ISBN: 9781610391399
Available:
Release: 2013-03-05
Editor: PublicAffairs
Language: en

Explanation of the Book:

In the very near future, “smart” technologies and “big data” will allow us to make large-scale and sophisticated interventions in politics, culture, and everyday life. Technology will allow us to solve problems in highly original ways and create new incentives to get more people to do the right thing. But how will such “solutionism” affect our society, once deeply political, moral, and irresolvable dilemmas are recast as uncontroversial and easily manageable matters of technological efficiency? What if some such problems are simply vices in disguise? What if some friction in communication is productive and some hypocrisy in politics necessary? The temptation of the digital age is to fix everything—from crime to corruption to pollution to obesity—by digitally quantifying, tracking, or gamifying behavior. But when we change the motivations for our moral, ethical, and civic behavior we may also change the very nature of that behavior. Technology, Evgeny Morozov proposes, can be a force for improvement—but only if we keep solutionism in check and learn to appreciate the imperfections of liberal democracy. Some of those imperfections are not accidental but by design. Arguing that we badly need a new, post-Internet way to debate the moral consequences of digital technologies, To Save Everything, Click Here warns against a world of seamless efficiency, where everyone is forced to wear Silicon Valley's digital straitjacket.

Becoming Facebook

Becoming Facebook
Author: Mike Hoefflinger
Pages: 256
ISBN: 9780814437971
Available:
Release: 2017-04-06
Editor: AMACOM
Language: en

Explanation of the Book:

You can’t create a $300 billion company by accident in between classes. You may think you know the legendary story behind the beginning of Facebook by wunderkind Harvard student Mark Zuckerberg, but those who were actually there on the inside molding this social media idea into a game-changing, Goliath-sized company know the experience was far more tumultuous and uncertain than one might expect.As a computer engineer turned marketing innovator who worked with COO Sheryl Sandberg, Mike Hoefflinger had a front-row seat to the company’s growing pains, stumbles, and reinventions. In Becoming Facebook, he shares the challenges faced and lessons learned during the coming-of-age times of the übercompany. Discover from an insider:• How Facebook recovered from its “disastrous” IPO• How the growth team achieved the impossible• Why Facebook’s newsfeed ads were the company’s most important business decision ever• How Google+ attacked and lost• Why and how Instagram and WhatsApp were added• And much more!Follow the social media giant from its almost mythical birth all the way to the overwhelming success it has been solidified in today, uncovering the lessons its leaders learned while overcoming setbacks and achieving greatness.

Keep Calm and Log On

Keep Calm and Log On
Author: Gillian "Gus" Andrews
Pages: 368
ISBN: 9780262538763
Available:
Release: 2020-04-14
Editor: MIT Press
Language: en

Explanation of the Book:

How to survive the digital revolution without getting trampled: your guide to online mindfulness, digital self-empowerment, cybersecurity, creepy ads, trustworthy information, and more. Feeling overwhelmed by an avalanche of online content? Anxious about identity theft? Unsettled by the proliferation of fake news? Welcome to the digital revolution. Wait—wasn't the digital revolution supposed to make our lives better? It was going to be fun and put the world at our fingertips. What happened? Keep Calm and Log On is a survival handbook that will help you achieve online mindfulness and overcome online helplessness—the feeling that tech is out of your control—with tips for handling cybersecurity, creepy ads, untrustworthy information, and much more. Taking a cue from the famous World War II morale-boosting slogan (“Keep Calm and Carry On”), Gus Andrews shows us how to adapt the techniques our ancestors used to survive hard times, so we can live our best lives online. She explains why media and technology stress us out, and offers empowering tools for coping. Mindfulness practices can help us stay calm and conserve our attention purposefully. Andrews shares the secret of understanding our own opinions'' “family trees” in order to identify misleading “fake news.” She provides tools for unplugging occasionally, overcoming feelings that we are “bad at technology,” and taking charge of our security and privacy. Andrews explains how social media algorithms keep us from information we need and why “creepy ads” seem to follow us online. Most importantly, she urges us to work to rebuild the trust in our communities that the internet has broken.

Pull

Pull
Author: David Siegel
Pages: 288
ISBN: 9781101163030
Available:
Release: 2009-12-31
Editor: Penguin
Language: en

Explanation of the Book:

The first clear guide to the Semantic Web and its upcoming impact on the business world Imagine that, in 1992, someone handed you a book about the future of something called the World Wide Web. This book claimed that through a piece of software called a "browser", which accesses "web sites", the world economy and our daily lives would change forever. Would you have believed even 10 percent of that book? Did you take advantage of the first Internet wave and get ahead of the curve? Pull is the blueprint to the next disruptive wave. Some call it Web 3.0; others call it the semantic web. It's a fundamental transition from pushing information to pulling, using a new way of thinking and collaborating online. Using the principles of this book, you will slash 5-20 percent off your bottom line, make your customers happier, accelerate your industry, and prepare your company for the twenty-first century. It isn't going to be easy, and you don't have any choice. By 2015, your company will be more agile and your processes more flexible than you ever thought possible. The semantic web leads to possibilities straight from science fiction, such as buildings that can order their own supplies, eliminating the IRS, and lawyers finally making sense. But it also leads to major changes in every field, from shipping and retail distribution to health care and financial reporting. Through clear examples, case studies, principles, and scenarios, business strategist David Siegel takes you on a tour of this new world. You'll learn: -Which industries are already ahead. -Which industries are already dead. -How to make the power shift from pushing to pulling information. -How software, hardware, media, and marketing will all change. -How to plan your own strategy for embracing the semantic web. We are at the beginning of a new technology curve that will affect all areas of business. Right now, you have a choice. You can decide to start preparing for the exciting opportunities that lay ahead or you can leave this book on the shelf and get left in the dust like last time.