Ethnography Through Thick and Thin

Ethnography Through Thick and Thin
Author: George E. Marcus
Pages: 275
ISBN: 9780691002538
Available:
Release: 1998-12-13
Editor: Princeton University Press
Language: en

Explanation of the Book:

In the 1980s, George Marcus spearheaded a major critique of cultural anthropology, expressed most clearly in the landmark book Writing Culture, which he coedited with James Clifford. Ethnography through Thick and Thin updates and advances that critique for the late 1990s. Marcus presents a series of penetrating and provocative essays on the changes that continue to sweep across anthropology. He examines, in particular, how the discipline's central practice of ethnography has been changed by "multi-sited" approaches to anthropology and how new research patterns are transforming anthropologists' careers. Marcus rejects the view, often expressed, that these changes are undermining anthropology. The combination of traditional ethnography with scholarly experimentation, he argues, will only make the discipline more lively and diverse. The book is divided into three main parts. In the first, Marcus shows how ethnographers' tradition of defining fieldwork in terms of peoples and places is now being challenged by the need to study culture by exploring connections, parallels, and contrasts among a variety of often seemingly incommensurate sites. The second part illustrates this emergent multi-sited condition of research by reflecting it in some of Marcus's own past research on Tongan elites and dynastic American fortunes. In the final section, which includes the previously unpublished essay "Sticking with Ethnography through Thick and Thin," Marcus examines the evolving professional culture of anthropology and the predicaments of its new scholars. He shows how students have increasingly been drawn to the field as much by such powerful interdisciplinary movements as feminism, postcolonial studies, and cultural studies as by anthropology's own traditions. He also considers the impact of demographic changes within the discipline--in particular the fact that anthropologists are no longer almost exclusively Euro-Americans studying non-Euro-Americans. These changes raise new issues about the identities of anthropologists in relation to those they study, and indeed, about what is to define standards of ethnographic scholarship. Filled with keen and highly illuminating observations, Ethnography through Thick and Thin will stimulate fresh debate about the past, present, and future of a discipline undergoing profound transformations.

Ethnography Through Thick and Thin

Ethnography Through Thick and Thin
Author: George E. Marcus
Pages: 275
ISBN: 0691002533
Available:
Release: 1998-12-13
Editor: Princeton University Press
Language: en

Explanation of the Book:

In the 1980s, George Marcus spearheaded a major critique of cultural anthropology, expressed most clearly in the landmark book Writing Culture, which he coedited with James Clifford. Ethnography through Thick and Thin updates and advances that critique for the late 1990s. Marcus presents a series of penetrating and provocative essays on the changes that continue to sweep across anthropology. He examines, in particular, how the discipline's central practice of ethnography has been changed by "multi-sited" approaches to anthropology and how new research patterns are transforming anthropologists' careers. Marcus rejects the view, often expressed, that these changes are undermining anthropology. The combination of traditional ethnography with scholarly experimentation, he argues, will only make the discipline more lively and diverse. The book is divided into three main parts. In the first, Marcus shows how ethnographers' tradition of defining fieldwork in terms of peoples and places is now being challenged by the need to study culture by exploring connections, parallels, and contrasts among a variety of often seemingly incommensurate sites. The second part illustrates this emergent multi-sited condition of research by reflecting it in some of Marcus's own past research on Tongan elites and dynastic American fortunes. In the final section, which includes the previously unpublished essay "Sticking with Ethnography through Thick and Thin," Marcus examines the evolving professional culture of anthropology and the predicaments of its new scholars. He shows how students have increasingly been drawn to the field as much by such powerful interdisciplinary movements as feminism, postcolonial studies, and cultural studies as by anthropology's own traditions. He also considers the impact of demographic changes within the discipline--in particular the fact that anthropologists are no longer almost exclusively Euro-Americans studying non-Euro-Americans. These changes raise new issues about the identities of anthropologists in relation to those they study, and indeed, about what is to define standards of ethnographic scholarship. Filled with keen and highly illuminating observations, Ethnography through Thick and Thin will stimulate fresh debate about the past, present, and future of a discipline undergoing profound transformations.

Handbook of Qualitative Research Methods in Marketing

Handbook of Qualitative Research Methods in Marketing
Author: Russell W. Belk
Pages: 608
ISBN: 9781847204127
Available:
Release: 2007
Editor: Edward Elgar Publishing
Language: en

Explanation of the Book:

A rare and much needed compilation of some thought-provoking papers in the area of qualitative research in marketing, this book is a must have for anyone pursuing the discipline of marketing research, scholars intent on the pursuit of qualitative inquiry as well as practising professionals looking for innovative approaches to research. Global Business Review Belk has compiled an exhaustive collection of contributions from scholars and practitioners throughout North America and Europe. . . . This extremely informative volume spans the full array of qualitative research areas. . . . Highly recommended. S.D. Clark, Choice The Handbook of Qualitative Research Methods in Marketing offers both basic and advanced treatments intended to serve academics, students, and marketing research professionals. The 42 chapters begin with a history of qualitative methods in marketing by Sidney Levy and continue with detailed discussions of current thought and practice in: research paradigms such as grounded theory and semiotics research contexts such as advertising and brands data collection methods such as projectives and netnography data analysis methods such as metaphoric and visual analyses presentation topics such as videography and reflexivity applications such as ZMET applied to Broadway plays and depth interviews with executives special issues such as multi-sited ethnography and research on sensitive topics. Authors include leading scholars and practitioners from North America and Europe. They draw on a wealth of experience using well-established as well as emerging qualitative research methods. The result is a thorough, timely, and useful Handbook that will educate, inspire, and serve as standard reference for marketing academics and practitioners alike.

New Perspectives on Native North America

New Perspectives on Native North America
Author: Sergei Kan,Pauline Turner Strong,Raymond Fogelson
Pages: 514
ISBN: 080325363X
Available:
Release: 2006-01-01
Editor: U of Nebraska Press
Language: en

Explanation of the Book:

In this volume some of the leading scholars working in Native North America explore contemporary perspectives on Native culture, history, and representation. Written in honor of the anthropologist Raymond D. Fogelson, the volume charts the currents of contemporary scholarship while offering an invigorating challenge to researchers in the field. The essays employ a variety of theoretical and methodological approaches and range widely across time and space. The introduction and first section consider the origins and legacies of various strands of interpretation, while the second part examines the relationship among culture, power, and creativity. The third part focuses on the cultural construction and experience of history, and the volume closes with essays on identity, difference, and appropriation in several historical and cultural contexts. Aimed at a broad interdisciplinary audience, the volume offers an excellent overview of contemporary perspectives on Native peoples.

Global Ethnography

Global Ethnography
Author: Michael Burawoy
Pages: 392
ISBN: 9780520222168
Available:
Release: 2000-10
Editor: Univ of California Press
Language: en

Explanation of the Book:

"At last world.com meets ethnography.eudora. This book shows how ethnography can have a global reach and a global relevance, its humanistic and direct methods actually made more not less relevant by recent developments in global culture and economy. Globalisation is not a singular, unilinear process, fatalistically unfolding towards inevitable ends: it entails gaps, contradictions, counter-tendencies, and marked unevenness. And just as capital flows more freely around the globe, so do human ideas and imaginings, glimpses of other possible futures. These elements all interact in really existing sites, situations and localities, not in outer space or near-earth orbit. Unprefigurably, they are taken up into all kinds of local meanings-makings by active humans struggling and creating with conditions on the ground, so producing new kinds of meanings and identities, themselves up for export on the world market. This book, conceptually rich, empirically concrete, shows how global neo-liberalism spawns a grounded globalisation, ethnographically observable, out of which is emerging the mosaic of a new kind of global civil society. As this book so richly shows, tracing the lineaments of these possibilities and changes is the special province of ethnography."—Paul Willis, author of Learning to Labor and editor of the journal Ethnography "The authors of Global Ethnography bring globalization 'down to earth' and show us how it impacts the everyday lives of Kerala nurses, U.S. homeless recyclers, Irish software programmers, Hungarian welfare recipients, Brazilian feminists, and a host of other protagonists in a global postmodern world. This is superb ethnography -- refreshing and vivid descriptions grounded in historical and social contexts with important theoretical implications."—Louise Lamphere, President of the American Anthropological Association "The global inhabits and constitutes specific structuration of the political, economic, cultural, and subjective. How to study this is a challenge. Global Ethnography makes an enormous contribution to this effort."—Saskia Sassen, author of Globalization and Its Discontents "This fascinating volume will quickly find its place in fieldwork courses, but it should also be read by transnationalists and students of the political economy, economic sociologists, methodologists of all stripes--and doubting macrosociologists."—Herbert J. Gans, Robert S. Lynd Professor of Sociology, Columbia University "Not only matches the originality and quality of Ethnography Unbound, but raises the ante by literally expanding the methodological and analytical repertory of ethnographic sociology to address the theoretical and logistical challenges of a globalized discipline and social world."—Judith Stacey, author of In the Name of the Family: Rethinking Family Values in the Postmodern Age "In the best traditions of radical Berkeley scholarship, Burawoy's collective recaptures the ground(s) of an engaged sociology embedded in the culturalpolitics of the global without losing the ethnographer's magic—the local touch."—Nancy Scheper-Hughes, author of Death without Weeping

Multilingualism Discourse and Ethnography

Multilingualism  Discourse  and Ethnography
Author: Sheena Gardner,Marilyn Martin-Jones
Pages: 360
ISBN: 9780415874946
Available:
Release: 2012
Editor: Routledge
Language: en

Explanation of the Book:

Over the last twenty years, sociolinguistic research on multilingualism has been transformed. Two processes have been at work: first, an epistemological shift to a critical ethnographic approach, which has contributed to a larger turn toward post-structuralist perspectives on social life. Second, the effects of globalization--transnational population flows, new communication technologies, transformations in the political and economic landscape--have sparked increasing concern about the implications of these changes for our understanding of the relationship between language and society. A new sociolinguistics of multilingualism is being forged: one that takes account of the new communicative order, while retaining a central concern with the processes in the construction of social difference. The contributors to this volume have been at the forefront of these epistemological shifts. They write here about the conceptual and methodological challenges posed by these shifts, and the profound changes that we are witnessing in the late modern era.

New Directions in American Reception Study

New Directions in American Reception Study
Author: Philip Goldstein,James L. Machor
Pages: 379
ISBN: 9780195320879
Available:
Release: 2008-01-30
Editor: Oxford University Press on Demand
Language: en

Explanation of the Book:

This collection reconsiders and extends reception research in literary studies, book history, and media/cultural studies and marks out new directions for such work by reevaluating its methodologies and by examining not only traditional American literature but also women's, African-American, and multicultural literatures, popular culture, the ordinary reader, and the role of reception in the history of the book.

The Restless Anthropologist

The Restless Anthropologist
Author: Alma Gottlieb
Pages: 193
ISBN: 9780226304892
Available:
Release: 2012-04-20
Editor: University of Chicago Press
Language: en

Explanation of the Book:

What does a move from a village in the West African rain forest to a West African community in a European city entail? What about a shift from a Greek sheep-herding community to working with evictees and housing activists in Rome and Bangkok? In The Restless Anthropologist, Alma Gottlieb brings together eight eminent scholars to recount the riveting personal and intellectual dynamics of uprooting one’s life—and decades of work—to embrace a new fieldsite. Addressing questions of life-course, research methods, institutional support, professional networks, ethnographic models, and disciplinary paradigm shifts, the contributing writers of The Restless Anthropologist discuss the ways their earlier and later projects compare on both scholarly and personal levels, describing the circumstances of their choices and the motivations that have emboldened them to proceed, to become novices all over again. In doing so, they question some of the central expectations of their discipline, reimagining the space of the anthropological fieldsite at the heart of their scholarly lives.

Multi Sited Ethnography

Multi Sited Ethnography
Author: Simon Coleman,Pauline von Hellermann
Pages: 228
ISBN: 9781136680120
Available:
Release: 2012-10-02
Editor: Routledge
Language: en

Explanation of the Book:

This collection of essays emerged out of intense conversations on multi-sited ethnography, prompted by a workshop held at the University of Sussex that brought together researchers from different institutional backgrounds and affiliations in Europe, the United States and Africa – including George Marcus himself, the person most associated with the term and the method. These researchers were brought together not only to discuss the shifting meaning of the concept in anthropology, but also to see how it has influenced actual research projects that have spanned the world. The volume that has resulted is not meant to be read as a program but as an extended provocation, an argument that multi-sitedness can be good not only to think, but also to act, both with and through. Arguably, this creation of a dynamic, shifting perspective is not so different from anthropology itself – a discipline dependent on the cultivation of aesthetic, embodied and intellectual sensibilities in relation to the world at large.

Multi Sited Ethnography

Multi Sited Ethnography
Author: Mark-Anthony Falzon
Pages: 304
ISBN: 9781317093183
Available:
Release: 2016-04-15
Editor: Routledge
Language: en

Explanation of the Book:

Multi-Sited Ethnography has established itself as a fully-fledged research method among anthropologists and sociologists in recent years. It responds to the challenge of combining multi-sited work with the need for in-depth analysis, allowing for a more considered study of social worlds. This volume utilizes cutting-edge research from a number of renowned scholars and empirical experiences, to present theoretical and practical facets charting the development and direction of new research into social phenomena. Owing to its clear contribution to a rapidly emerging field, Multi-Sited Ethnography will appeal to anyone studying social actors, including scholars within human geography, anthropology, sociology and development and migration studies.

Ethnography and the Corporate Encounter

Ethnography and the Corporate Encounter
Author: Melissa Cefkin
Pages: 253
ISBN: 1845457773
Available:
Release: 2010
Editor: Berghahn Books
Language: en

Explanation of the Book:

Businesses and other organizations are increasingly hiring anthropologists and other ethnographically-oriented social scientists as employees, consultants, and advisors. The nature of such work, as described in this volume, raises crucial questions about potential implications to disciplines of critical inquiry such as anthropology. In addressing these issues, the contributors explore how researchers encounter and engage sites of organizational practice in such roles as suppliers of consumer-insight for product design or marketing, or as advisors on work design or business and organizational strategies. The volume contributes to the emerging canon of corporate ethnography, appealing to practitioners who wish to advance their understanding of the practice of corporate ethnography and providing rich material to those interested in new applications of ethnographic work and the ongoing rethinking of the nature of ethnographic praxis.

Ethnography

Ethnography
Author: Harry F. Wolcott, University of Oregon; (d. 2012)
Pages: 352
ISBN: 9780759120600
Available:
Release: 2008-01-28
Editor: AltaMira Press
Language: en

Explanation of the Book:

Harry Wolcott discusses the fundamental nature of ethnographic studies, offering important suggestions on improving and deepening research practices for both novice and expert researchers.

Ethnography Unbound

Ethnography Unbound
Author: Stephen Gilbert Brown,Sidney I. Dobrin
Pages: 338
ISBN: 9780791485224
Available:
Release: 2012-02-01
Editor: SUNY Press
Language: en

Explanation of the Book:

Problematizes traditional ethnographic research methods, offering instead self-reflexive critical practices.

Ethnography Lessons

Ethnography Lessons
Author: Harry F Wolcott
Pages: 160
ISBN: 9781315428956
Available:
Release: 2016-09-17
Editor: Routledge
Language: en

Explanation of the Book:

Harry Wolcott takes the reader inside the process of constructing an ethnographic study, offering a wealth of lessons from one of the masters. In this concise primer, he provides a set of models from which to organize a study, explains how to pick the various components that go into the ethnographic report, advises on how to create analogies and metaphors to help explain your work, and identifies the key features of an effective ethnography. He also discusses the role of serendipity and questions of ethics in doing ethnographic work. Learn the essentials of ethnography from one of the masters.

Navigators of the Contemporary

Navigators of the Contemporary
Author: David A. Westbrook
Pages: 160
ISBN: 9780226887531
Available:
Release: 2009-05-15
Editor: University of Chicago Press
Language: en

Explanation of the Book:

As the image of anthropologists exploring exotic locales and filling in blanks on the map has faded, the idea that cultural anthropology has much to say about the contemporary world has likewise diminished. In an increasingly smaller world, how can anthropology help us to tackle the concerns of a global society? David A. Westbrook argues that the traditional tool of the cultural anthropologist—ethnography—can still function as an intellectually exciting way to understand our interconnected, yet mysterious worlds. Navigators of the Contemporary describes the changing nature of ethnography as anthropologists use it to analyze places closer to home. Westbrook maintains that a conversational style of ethnography can help us look beyond our assumptions and gain new insight into arenas of contemporary life such as corporations, financial institutions, science, the military, and religion. Westbrook’s witty, absorbing book is a friendly challenge to anthropologists to shed light on the present and join broader streams of intellectual life. And for those outside the discipline, his inspiring vision of ethnography opens up the prospect of understanding our own world in much greater depth.

Thick Comparison

Thick Comparison
Author: Dr. Thomas Scheffer,Jörg Niewöhner
Pages: 223
ISBN: 9789004181137
Available:
Release: 2010
Editor: BRILL
Language: en

Explanation of the Book:

"We have come a long way from Evans-Pritchard's famous dictum that "there is only one method in social anthropology, the comparative method - and that is impossible." Yet a good 40 years later, qualitative social inquiry still has an uneasy relationship with comparison. This volume sets out "thick comparison" as a means to revive "comparing" as a productive process in ethnographic work: a process that helps to revitalise the articulation work inherent in analytical ethnographies; to vary observer perspectives and point towards "blind spots;" to name and create "new things" and modes of empirical work and to give way to intensified dialogues between data analysis and theorizing. Contributors are Katrin Amelang, Stefan Beck, Kati Hannken-Illjes, Alexander Kozin, Henriette Langstrup, Jèorg Niewèohner, Thomas Scheffer, Robert Schmidt, Estrid S²rensen, and Britt Ross Winthereik."--Publisher's website.

Refocusing Ethnographic Museums through Oceanic Lenses

Refocusing Ethnographic Museums through Oceanic Lenses
Author: Philipp Schorch
Pages: 264
ISBN: 9780824883010
Available:
Release: 2020-04-30
Editor: University of Hawaii Press
Language: en

Explanation of the Book:

Refocusing Ethnographic Museums through Oceanic Lenses offers a collaborative ethnographic investigation of Indigenous museum practices in three Pacific museums located at the corners of the so-called Polynesian triangle: Bernice Pauahi Bishop Museum, Hawai‘i; Museum of New Zealand Te Papa Tongarewa; and Museo Antropológico Padre Sebastián Englert, Rapa Nui. Since their inception, ethnographic museums have influenced academic and public imaginations of other cultural-geographic regions, often resulting Euro-Americentric projection of anthropological imaginations has come under intense pressure, as seen in recent debates and conflicts around the Humboldt Forum in Berlin, Germany. At the same time, (post)colonial renegotiations in former European and American colonies, such as the cases in this book, have initiated dramatic changes to anthropological approaches through Indigenous museum practices. The book shapes a dialogue between both situations—Euro-Americentric myopia and Oceanic perspectives—by offering historically informed, ethnographic insights into Indigenous museum practices grounded in Indigenous epistemologies, ontologies, and cosmologies. In doing so, the book employs Oceanic lenses that help to reframe Pacific collections in, and the production of public understandings through, ethnographic museums in Europe and the Americas. Following this line of reasoning, Refocusing Ethnographic Museums sets out to offer insights into Indigenous museologies across Oceania to recalibrate ethnographic museums, collections, and practices through Indigenous Oceanic approaches and perspectives. This, in turn, should assist any museum scholar and professional in rethinking and redoing their respective institutional settings, intellectual frameworks, and museum processes when dealing with Oceanic affairs; and, more broadly, in doing the “epistemic work” needed to confront “coloniality,” not only as a political problem or ethical obligation, but “as an epistemology, as a politics of knowledge.” A distinctive feature is the book’s layered coauthorship and multi-vocality, drawing on a collaborative approach that has put the (widespread) philosophical commitment to dialogical inquiry into (seldom) practice by systematically co-constituting ethnographic knowledge. In doing so, the book shapes an “ethnographic kaleidoscope,” proposing the metaphor of the kaleidoscope as a way of encouraging fluid ethnographic engagements to avoid the impulse to solidify and enclose differences, and remain open to changing ethnographic meanings, positions, performances, and relationships. The coauthors collaboratively mobilize Oceanic eyes, bodies, and sovereignties, thus enacting an ethnographic kaleidoscopic process and effect aimed at refocusing ethnographic museums through Oceanic lenses.

The Corn Wolf

The Corn Wolf
Author: Michael Taussig
Pages: 224
ISBN: 9780226310992
Available:
Release: 2015-12-02
Editor: University of Chicago Press
Language: en

Explanation of the Book:

Collecting a decade of work from iconic anthropologist and writer Michael Taussig, The Corn Wolf pinpoints a moment of intellectual development for the master stylist, exemplifying the “nervous system” approach to writing and truth that has characterized his trajectory. Pressured by the permanent state of emergency that imbues our times, this approach marries storytelling with theory, thickening spiraling analysis with ethnography and putting the study of so-called primitive societies back on the anthropological agenda as a way of better understanding the sacred in everyday life. The leading figure of these projects is the corn wolf, whom Wittgenstein used in his fierce polemic on Frazer’s Golden Bough. For just as the corn wolf slips through the magic of language in fields of danger and disaster, so we are emboldened to take on the widespread culture of academic—or what he deems “agribusiness”—writing, which strips ethnography from its capacity to surprise and connect with other worlds, whether peasant farmers in Colombia, Palestinians in Israel, protestors in Zuccotti Park, or eccentric yet fundamental aspects of our condition such as animism, humming, or the acceleration of time. A glance at the chapter titles—such as “The Stories Things Tell” or “Iconoclasm Dictionary”—along with his zany drawings, testifies to the resonant sensibility of these works, which lope like the corn wolf through the boundaries of writing and understanding.

Multi Sited Ethnography

Multi Sited Ethnography
Author: Mark-Anthony Falzon
Pages: 304
ISBN: 9781317093190
Available:
Release: 2016-04-15
Editor: Routledge
Language: en

Explanation of the Book:

Multi-Sited Ethnography has established itself as a fully-fledged research method among anthropologists and sociologists in recent years. It responds to the challenge of combining multi-sited work with the need for in-depth analysis, allowing for a more considered study of social worlds. This volume utilizes cutting-edge research from a number of renowned scholars and empirical experiences, to present theoretical and practical facets charting the development and direction of new research into social phenomena. Owing to its clear contribution to a rapidly emerging field, Multi-Sited Ethnography will appeal to anyone studying social actors, including scholars within human geography, anthropology, sociology and development and migration studies.

Entangled Subjects

Entangled Subjects
Author: Michèle Grossman
Pages: 350
ISBN: 9789401209137
Available:
Release: 2013
Editor: Rodopi
Language: en

Explanation of the Book:

Indigenous Australian cultures were long known to the world mainly from the writing of anthropologists, ethnographers, historians, missionaries, and others. Indigenous Australians themselves have worked across a range of genres to challenge and reconfigure this textual legacy, so that they are now strongly represented through their own life-narratives of identity, history, politics, and culture. Even as Indigenous-authored texts have opened up new horizons of engagement with Aboriginal knowledge and representation, however, the textual politics of some of these narratives – particularly when cross-culturally produced or edited – can remain haunted by colonially grounded assumptions about orality and literacy. Through an examination of key moments in the theorizing of orality and literacy and key texts in cross-culturally produced Indigenous life-writing, Entangled Subjects explores how some of these works can sustain, rather than trouble, the frontier zone established by modernity in relation to ‘talk’ and ‘text’. Yet contemporary Indigenous vernaculars offer radical new approaches to how we might move beyond the orality–literacy ‘frontier’, and how modernity and the a-modern are Productively entangled in the process.